Part of the very well conceived marketing campaign by Maurice Lacroix for their upcoming "Memoire1" chronograph. Billed as the most complicated three hand chronograph ever, the watch is also credited to have chrono functions that can remembered, stored, and redisplayed -- A feat never accomplished before. Basically, you can switch back and forth from the running chronograph functions to the time and back again while the watch 'remembers' it's calculations that weren't displayed. Not sure why this is good, but whatever, I enjoy snowballing the hype! Hopefully the design will live up to it.
More to come... Here is my previous post about the Memoire1 with mechanical memory-->Link
Mechanical Memory - Maurice LaCroix Memoire1 Chronograph
Published: July 10,
2007 | 15:29
Hard to say what I think about the Memoire1 without seeing it yet. The marketing and hype is gaining momentum. The race for new mechanical developments has been very active this year, including advancements like the lubricant-free Master Compressor Extreme LAB by Jaeger LeCoultre. The Memoire1 won't be revealed until November but for now, I'd like to share their press release, a video tease and a early peek at the movement.
MAURICE LACROIX CREATES THE FIRST MECHANICAL WATCH WITH A MEMORY!
Can a mechanism remember? From now on, the answer is “yes”! Maurice Lacroix developed the first memory function for a mechanical watch. This completely new Grande Complication, which will find its initial application in the exclusive Memoire 1 chronograph, is a new milestone in the history of the art of Swiss watchmaking.
This watch has only two hands – one for the minutes and one for the seconds – along with a disk to indicate the hours. And yet the Mémoire 1 is one of the most complicated watches ever developed! The reason is that a revolutionary design sits inside this exclusive chronograph – the first memory function for a mechanical timepiece. An indication at 3 o’clock reveals the secret: By pressing the button integrated into the crown, the mode changes from “Time” to “Chrono”. The hands and the hours disk immediately change their positions. If their previous function was telling the current time, they are now available for the precise measurement of time intervals. When the button is pressed once again, they all return to their positions for telling time. Even when the chronograph is running, it is still possible to shift back and forth between the two modes without losing the information provided by one or the other function.
The memory function of the ML 128 manufacture movement, which makes possible this unique connection between the time and chronograph indications, is a major new Grande Complication that Maurice Lacroix developed to enrich the world of mechanical timekeeping. The mechanism and movement were completely designed and developed in the new “Atelier de Maurice Lacroix”. The result of this intensive process is a highly complex calibre made of 537 components – including nine switching hearts – for which Maurice Lacroix has already submitted numerous patent applications.
Maurice Lacroix is also pioneering new territory with the Memoire 1 in the design of the case and dial as well as in movement decoration and the selection of the materials used. The development process for this watch, which will be presented officially at Baselworld 2008 for the first time, is still underway. You can follow its creation on a dedicated Internet site at www.memoire1.ch.
A Blur of Cool - Maurice LaCroix Pontos Décentrique GMT & New Chronographs
Published: May 29,
2007 | 12:38
The Maurice Lacroix Pontos Decentrique, a recent recipient of a Red Dot Award in product design for its very unique time display. Most inventive is the use of polished and unpolished sapphire crystal that reveal and obscure the day/night display as well as hightlight, blur & focus the date feature. Off-center dual time-zones powered by a ML 121 caliber.
Originally offered in a limited edition of 999 in titanium, you can now get the watch in stainless steel. ML Website-->Link
Close-up of day/night disks and date reveal
The Masterpiece Le Chronographe, besides creating some very interesting chrono registers, Europastar describes all the gory details;
"The Maurice Lacroix manufacture ML 106 chronograph movement has unique proportions for a wristwatch chronograph – 36.6 millimetres in diameter. In this manufacture movement, a traditional column-wheel controls the chronograph functions. The chronograph’s chain, however, has been completely reinterpreted. The most significant innovation is the use of a release lever, which guarantees optimum functioning of the chronograph wheel. On traditional chronographs, the ‘start’ and ‘zeroing’ sequences are critical, because the blocker, which stabilizes and holds the wheels in posit-ion, switches back. This in turn allows the chronograph centre wheel to run free for fractions of a second, until the zeroing lever hits the switching heart of the chronograph. It is this loss of control that can result in incorrect time or date indications if the watch meets with an impact. This new design has minimized this risk – it guarantees the correct positioning of the individual chronograph components, and hence the accuracy of the information displayed, by pressing the blocker against the wheels for longer than was previously possible. Maurice Lacroix has already registered a patent for this reinterpretation of the chronograph sequence.
The ML 106 calibre also features a stop second – when the crown is pulled out, the balance halts and the seconds hand stops and a counter hand with a time span of 60 minutes which demands a significantly higher level of watchmaking complexity than the more frequently used 30- or 45-minute counters. The ML 106 calibre also features top-quality components, like an elegant swan neck precision adjustment and two genuine gold chatons in the chronograph bridge."
Another new release in the Masterpiece line, the Maurice Lacroix Masterchrono, based upon a ETA 7750 chronograph movement and a dial in sterling silver.