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THE WATCHISMO TIMES WATCH BLOG A reliquary of obscure timepieces from bygone eras as well as the cutting-edge watch designs of today.

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When you buy a man's watch, buy a MAN's Watch. 1960s Macho Watch Ads

When you buy a man's watch, buy a MAN's Watch.  1960s Macho Watch AdsAbove, a 1969 Rado Diastar advertisement appealing to men with abnormally large & hairy arms. Below, a 1960s Hamilton Thin-o-matic ad for the punctually homicidal end of the market.

When you buy a man's watch, buy a MAN's Watch.  1960s Macho Watch Ads
Have an old magazine with some cool watch ads? Email them to me!

See also;
The Zodiac Killer's Zodiac Watch
1960 Live Television Timex Torture Test Failure
1970s Timex Commercial Collection
1960s Timex "Underwater Dating"
1978 Texas Instruments
1961 Bulova Accutron
Laser Beam Wristwatch
A New Age in Quartz
1940s Jam Handy for Hamilton
1970s Seiko Memory Bank
1940's Conquer by the Clock


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Rado Ceramica Chronograph - Designed by Jasper Morrison

Rado Ceramica Chronograph - Designed by Jasper MorrisonNew from Rado, the 50 year anniversary limited edition Jasper Morrison designed "Ceramica Chronograph". Only ten of each will be made. I like the variation of chrono registers but $6500 for Quartz?

Rado Ceramica Chronograph - Designed by Jasper Morrison
More about the Ceramica at Rado->Link
Available at Moss in New York City or through Rado.

See also;
All Chronograph Posts

via Yanko Design



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Bigfoot's watch - 1970's Rado Diamaster Block Watch

1970s' Rado Diamaster
"A touch of the classical and a dash of the futuristic"

Luckily, I own two of these rare vintage blocks of testosterone. Wearing only one will have you spinning in circles of imbalance. After years of searching, I found these elusive models after only hearing of their existence without photographic proof. But unlike Bigfoot, I have proven them a reality.

Built solid like Fort Knox with Rado's famous scratchproof ceramic and steel case, sapphire crystal and automatic movement.


1970's Rado Square Diastar
When you buy a man's watch, buy a MAN's Watch.  1960s Macho Watch AdsRado Ceramica Chronograph - Designed by Jasper Morrison

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