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Watchismo Times

THE WATCHISMO TIMES WATCH BLOG A reliquary of obscure timepieces from bygone eras as well as the cutting-edge watch designs of today.

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LIP Watch Exhibition New York City July 2008

Video-->Link

Vintage LIP watches (1900-1976)

Vintage LIP collection

Vintage & Modern LIP Display


From the recent NYC show;

"The 141 year old French watch brand LIP is reintroducing some of the most important wristwatches - a series from the early 1970s that remains as visionary today as when first unveiled almost four decades ago. These timepieces were created from a melting pot of Pan European industrial, architectural, interior and graphic designers, all given carte blanche by LIP to create some of the most original watches ever produced.

Of the seven original designers between 1969 and 1976, Roger Tallon has made the most lasting impact. A true renaissance man of the mid-century. Tallon's contributions to the Modern era include the Teleavia, the earliest portable television, the world's first Helicoid staircase (part of the Museum of Modern Art collection), and the ultra modern French high speed TGV trains. His asymmetric Mach 2000 series has since become an icon for LIP with their unmistakable primary colored spherical pushers and crowns.

The legacy of LIP evolves today in the hands of talented new designers like Prisca Briquet who are writing the next chapter of watch design in horological history".

For the first time ever, LIP watches are available in the United States - offered at Barneys, Moss, Takashimaya, Museum of Modern Art Design Stores, Canvas, and online at Watchismo.com

Below are some brand new images of the collection by the talented product photographer Michael Kraus.

If you'd like to see some of the soon to be released images of the Fall/Winter 2008/2009 Lips-->contact me to be added to the first sneak peek email.


Lip Mythic Jump Hour by Prisca Briquet

Lip Darkmaster Chronograph by Roger Tallon

Lip Diode by Roger Tallon

Lip Mach 2000 Marge by Roger Tallon

Lip Fridge by Roger Tallon

LIP Watches-->Link

Related Posts;
LIP article in International Watch Magazine
LIP in Surface and Mens Vogue
International Herald Tribue
USA debut of LIP at Barneys New York
LIP Diode in GQ
Vintage LIP LED 1975-76



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LIP Feature in International Watch Magazine

LIP Feature in International Watch Magazine
A fantastic article in International Watch Magazine written by the multi-talented bloke Alex Doak on the history of the French watch brand LIP. Click the photos to read the article.

LIP Feature in International Watch Magazine
LIP Feature in International Watch Magazine
LIP Feature in International Watch Magazine
LIP Feature in International Watch Magazine
LIP Feature in International Watch Magazine
LIP Feature in International Watch Magazine
LIP Product Pages-->LINK

International Watch Magazine-->Link

All Alex Doak posts for The Watchismo Times-->Link

More on the 1970s designer history of Lip Watches-->Link


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The New BRM Manufacture Birotor BRT-3 In Gold

The New BRM Manufacture Birotor BRT-3 In Gold"Many of you are aware of the automotive themed, dramatically styled watches from BRM, and I'm very happy to bring you this introduction to the BRM Birotor in rose gold, with BRM's very own in-house movement.

This is a spectacular watch, very much in the spirit of the modern watch world- a boldly designed piece that expresses from the inside out the renewed fascination of man for machinery and for the ability of watches to both be, and act as, representations of the beauty and power of machinery."
-Jack Forster of Horomundi

The New BRM Manufacture Birotor BRT-3 In GoldErgonomic adjustable lugs and sideview see-thru case

The New BRM Manufacture Birotor BRT-3 In GoldView of the shock absorbers

The watch is also available in titanium and black titanium.
This model is the BRT3, weight: 111,35 gr of rose gold. every
part, the case, the lugs, the clasp are made from a bloc of rose gold
nothing in this watch has been stamped.
Precitime movement 40x48mm
Suspended movement on triangle bridges in carbon fiber
  • Shock absorbers with cone-shaped spring, ISOLASTIC system ® (certified)
  • Differential mechanism Automatic Birotor
  • Arcap plate and bridges
  • Assembled movement and 6-sided bolts
  • Lightened bridge and plate structure
  • BRM balance with ruby gyroscopic effect
  • Double ceramic rotor bearings
  • Fortale HR aluminium rotors
  • Tantalum rotor weights
  • Bi-polar time system with double crowns (certified)
  • Ergonomic lugs with 3 adjustable positions ( certified)
  • Crown moved to 2 pm for better comfort
  • Curvilinear front and back sapphire glass
  • Water resistant up to 30 meters

  • BRT-1 Titanium case and stainless steel crown and lugs
    BRT-2 Black titanium and stainless steel crown and lugs
    BRT-3 Titanium and rose gold crown and lugs
    BRT-4 Rose gold case,crown, lugs

    The New BRM Manufacture Birotor BRT-3 In Gold
    The New BRM Manufacture Birotor BRT-3 In Gold

    The New BRM Manufacture Birotor BRT-3 In Gold
    B.R.M. Manufacture Website
    ( Birotor prices start at 50,000 € )

    The New BRM Manufacture Birotor BRT-3 In Goldvia Horomundi


    See Also;
    All Automotive Watch Posts
    B.R.M. Manufacture Birotor
    Other Models from B.R.M.
    Parmigiani Bugatti Engine Block Watch
    Azimuth Chrono Gauge Mecha
    Audemars Piguet Maserati Millenary MC12
    Gerald Genta Arena Chrono Quattro Retro
    Radiator Grille Watches
    Kienzle Life 2002 Jump Hour
    Paul Smith Dashboard Watch
    Heuer Silverstone
    Heuer Ford Chronosplit
    Tag Heuer Monaco V4 Belt Drive Watch
    Dashboard Clock History
    Delorean Time DMC2 Wristwatch
    Formex Shock Absorber Watch
    Driver Watches


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    Roger Tallon's Mach 2000 Dark Master Chronograph Watch Review

    Roger Tallon's Mach 2000 Dark Master Chronograph Watch ReviewAblogtoread.com has just reviewed the new LIP Mach 2000 "Dark Master" Chronograph-->Link

    He sums it up with; "Should you buy a LIP Mach 2000 Dark Master Chronograph? The answer to that all depends on whether you find a connection with the ideal presented in 1970s futurism. Do you want a piece of modern design history? Can you appreciate the toils of industrial design and post-Bauhaus era industrial French charm? Will the concept of psychological design resonate with you in so far that the bright colors and organic shapes combine with pure function to interface better with humans? The LIP Mach 2000 Chronograph design is one man’s attempt to address these issues and more."

    See Also;
    All LIP Posts-->Link
    LIP Product Pages-->Link

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    LIP Watch Debut at Barneys New York

    LIP Watch Debut at Barneys New YorkLIP watches are having their US retail debut this week at one of the most exclusive & influential stores in the world, the grand opening of Barneys New York in Las Vegas. Part of the Palazzo Hotel & Casino's Shoppes at The Palazzo, the flagship Barneys is located on the Grand Canal between the Venetian Hotel and the Palazzo. LIP Mach 2000 & Revival Seventies collections will be introduced on the main floor before they make their way across the country to other Barneys locations in New York City, Beverly Hills, San Francisco, Dallas, Chicago, Seattle, and Boston in February-March. LIP are also available online here-->Link

    (Pictured above - LIP "Mythic" Watch by Prisca Briquet)

    The French brand LIP has been around 150 years but were unavailable in the United States until now. The company is reintroducing some of their most important models from a modern collection that remains as visionary today as when first unveiled 35 years ago. Most are faithful recreations while others have been updated with new designer visions. Best of all, the quality of the watchmaking is top notch and priced incredibly well ranging from $180-$520.

    The Mach 2000 and Revival Seventies collections were the brainchild of a revolutionary collective of French industrial designers, architects, interior decorators, and graphic designers. In the 1960s and 1970s, LIP enlisted a handful of these creatives to bring their truly original ideas of timekeeping to life in a series of watches. Among them was the prolific Roger Tallon who designed everything from high-speed French TGV trains to the 1964 Helicoid Staircase (part of the MoMa Design Collection). Tallon’s LIP designs include the iconic Mach 2000 series.

    See more about LIP here-->Link

    The LIP Product Pages-->Link

    LIP Watch Debut at Barneys New York
    LIP Watch Debut at Barneys New YorkBarneys Las Vegas (along the indoor canals of the Venetian Hotel & Casino)
    What do you want? It's Vegas!

    LIP Watch Debut at Barneys New YorkStaircase to the main floor LIP department in Vegas

    LIP Watch Debut at Barneys New YorkBig Fat LIPs!

    LIP Watch Debut at Barneys New YorkLIP Mach 2000 Chronograph->Link
    Roger Tallon Design - 1974

    LIP Watch Debut at Barneys New YorkLIP Mach 2000 Watch "Mafia" ->Link
    Roger Tallon Design - 1974

    LIP Watch Debut at Barneys New YorkLIP Revival Seventies "Big TV"
    Roger Tallon Design->Link

    LIP Watch Debut at Barneys New YorkLIP Revival "TV" ->Link
    Roger Tallon Design - 1975

    LIP Watch Debut at Barneys New YorkLIP Revival Seventies "Fridge"
    Roger Tallon Design - 1975 ->Link

    LIP Watch Debut at Barneys New YorkLIP Revival Seventies "Diode" LED Digital Watch
    Roger Tallon Design - 1975 ->Link
    (and soon to be featured in GQ Magazine!)


    LIP Watch Debut at Barneys New YorkLIP Revival Seventies "Baschmakoff" Jump Hour
    Prince Francois de Baschmakoff Design - 1970 ->Link

    See more about LIP here-->Link

    The LIP Product Pages-->Link

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    LIP Watch Exhibition New York City July 2008LIP Feature in International Watch MagazineThe New BRM Manufacture Birotor BRT-3 In GoldRoger Tallon's Mach 2000 Dark Master Chronograph Watch ReviewLIP Watch Debut at Barneys New York

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